Hyperbidder’s New Version Allows Ad Sellers to Set Minimum Bids

Hyperbidder.com announced today the release of its new version of software, which is a faster and better ad serving application than its predecessor.

Porterville, CA September 15, 2005 –- Hyperbidder (www.hyperbidder.com), a new online advertising portal, announced that the newest version of its application has been released. Client feedback led Hyperbidder to make changes to its current application. One of the major changes to Hyperbidder’s application is the removal of bidding deadlines and campaign start and end dates. Now, the ad sellers and buyers do not have to wait for the campaign to start because it begins immediately after the first advertiser places a bid on that specific ad campaign. The new version also allows ad sellers to set their own minimum starting bids with ability to increase or decrease that amount anytime during the campaign. This new dynamic way of selling ad space helps ad buyers see the return on their investment more quickly than other advertising solutions. Advertisers are still able to name their own price and set their own budget for ad space. Higher bids result in a higher percentage of rotation time for the advertisement.

Ad buyers can see the effects of their advertising immediately, and decide whether or not to continue with a specific web site, or to select a different web site to advertise on through Hyperbidder’s growing ad sellers list. They can also measure which of their ad media works better by using various ads in the same ad space. Besides the huge savings for advertisers, Hyperbidder also allows advertisers to better target and select the precise web sites they should advertise with. Publishers that sell ad space through Hyperbidder include Date.com, the premier resource for all dating and relationship needs, and RealGM, a sports information service for professional basketball, baseball, football, and hockey. Hyperbidder launched its services 11 weeks ago on June 29, 2005 and currently sells ad space for publishers with over 150 million page views per month. More info on Hyperbidder can be found at http://www.hyperbidder.com.

About Hyperbidder:

Hyperbidder empowers the advertisers by letting them determine how much they should pay for an ad space on a specific web site. Ad sellers post their available ad space on Hyperbidder where advertisers find and place a bid to receive placement for their ad media, usually a banner or a button advertisement. Hyperbidder differs when it comes to all known auction sites, such as ebay, as with Hyperbidder, not just the highest bidder, but also all bidders win when it comes to advertising. Advertisers bid on ad campaigns to receive the higher percentages on the ad rotation to a specific ad campaign. The higher the bid amount, the higher percentage the advertiser’s ad is displayed on the publisher’s (ad seller’s) web site. This way, advertisers determine a specific web site’s real ad value. With Hyperbidder, all available ad space on a given site can be posted for bidding. http://www.hyperbidder.com

About Date.com

Every relationship begins with a date. Date.com is a community committed to helping its members find and maintain the best relationship for them. Launched in 1997 and re-launched in 2001 as a subscription based service, the site has approximately two million active members worldwide with over eight million members since 1997. Date.com members range in age from 18 to over 80. The premier resource for all dating and relationship needs, Date.com melds personality profiles, chat and IM, with our proprietary interactive Webzine, Date Info, which features monthly polls and expert advice about dating, relationships, entertainment and health.

About RealGM.com

RealGM.com, established in 2000, was created with the pro basketball fan in mind. RealGM.com provides accurate and interesting information of all types, simulators for fans to test their skill, and active forums where fans are able to share knowledge and opinions. http://www.realgm.com

About ebay

EBay is The World's Online Marketplace(R). Founded in 1995, eBay created a powerful platform for the sale of goods and services by a passionate community of individuals and businesses. On any given day, there are millions of items across thousands of categories for sale on eBay. eBay enables trade on a local, national and international basis with customized sites in markets around the world. Through an array of services, such as its payment solution provider PayPal, eBay is enabling global e-commerce for an ever-growing online community.



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